How to Write Effective Blog Post Titles

How to Write Effective Blog Post Titles If you’ve been tasked with marketing a B2B company, you’ve probably heard countless times that blogging is one of the best ways to attract new clients. A well-written blog can generate site traffic, educate potential customers, and help you position your business as an industry resource. Sounds great, right? But if you’ve recently attempted to start a blog, you know that it isn’t as easy as you may have thought. It can be difficult to find time to write, ...

How to Improve Your School’s Online Strategy

A Step-by-Step Guide to Search Engine Optimization Every private school should have an online strategy in place. Not only is your online strategy an opportunity to capture more traffic and increase online admissions inquiries, it also sends a message about your school. Your website and your web presence (or lack of it) conveys one of these two messages: “We are a progressive school that stays relevant with the changing communication methods and media.” OR “We are a school that claims t...
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